SCADpro is recognized as the preeminent university partner in higher education and among design agencies worldwide, generating business solutions for the world’s most influential brands.
Project Lead, Digital Integration Lead
Jan 2021 – March 2021
In this SCADpro course that was sponsored by Capital One, they tasked 15 SCAD students across various majors to concept a new luxury credit card, Venture X, and the Venture X launch campaign.
Concept: Smart Luxury. There’s a reason behind everything we do. Between the choices we make and the lifestyles we live, we’re in constant search for meaning. Luxury reimagined is not only about excellence- it’s also knowledge and cultivating the best version of yourself. For you and those around you. This is smart luxury; it’s unlocking experiences that connect with your inner self and your community.